Mediagram Journal

Better advertising starts with better thinking.

Practical Google Ads, YouTube Ads, and conversion insights from the team obsessed with scalable growth.

Google Ads

Google Ads Audits: The 30-Minute Checklist That Finds Leaks

A practical first pass for finding wasted spend, broken measurement, and the campaigns that deserve more budget.

Yash Mandlesha

6 min read

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Performance Max

Why Your Performance Max Campaign Needs a Feed-First Strategy

The account decisions that turn a broad campaign type into a dependable source of qualified revenue.

Yash Mandlesha

5 min read

Google Ads

Brand vs Non-Brand Segregation in Google Ads: Why Mixing Them Is Quietly Costing You Budget

Combining brand and non-brand traffic in one campaign makes your account look healthier than it is. Here's why the split matters more than almost any other structural decision you'll make.

Yash Mandlesha

7 min read