About the Brand
We had the privilege to work with a prominent Women’s Apparel Brand specializing in Indian traditional clothing for women. Offering high-quality products with competitive pricing, the brand had recently migrated from WordPress to Shopify. However, they faced challenges in achieving desired results through paid advertising, leading them to seek our expertise in performance marketing.
Industry
Women’s Apprarel Brand
Services
Google Ads
Facebook Ads
CRO
The Women’s Apparel Brand encountered difficulties in driving revenue and ROI from their paid advertising efforts after migrating to Shopify. Despite offering quality products, they struggled to attract new customers and achieve significant revenue growth.
Analyzing the extensive data from both Facebook and Google Ads, we devised a strategic campaign structure centered around top-performing products and ads. By identifying the most effective elements, we crafted new and compelling creatives for Facebook, presenting various angles to captivate the audience. Simultaneously, in Google Ads, we implemented Pmax campaigns to optimize performance and ensure remarkable results.
